Beards have a way of telling the truth about your routine. If the hair looks wiry, the skin feels itchy, and the neckline won’t stay clean, it’s not your genetics — it’s the gear you’re using and the order you’re using it in. The right products make your beard softer, your lines sharper, and your skin calmer. The wrong ones do the opposite: tug, drag, and irritation that lingers through lunch.
Anthony builds our beard and shave lineup for real life — textures that spread easily, rinse clean, and play nicely with skin that gets shaved often. This guide breaks down what to use, why the Anthony formulations stand out, and how to put it all together so your beard looks deliberate instead of stubborn.
The Best Beard Care Products (And What Makes Each One Great)
Pre-Shave Products
A good beard starts in the shower. Anthony’s Conditioning Beard Wash softens coarse whiskers while it gently cleans the skin beneath, which is the part most guys ignore until it itches. You’ll feel the difference mid-wash: the lather has body, the slip lets you work through the beard without snagging, and the rinse leaves the hair cooperative instead of tangled. Why does it work so well? The cleansing base is balanced for faces, and the hydrating agents are light enough that you can shave right after without battling leftover film. Softer hair means less tug when you trim and fewer trapped hairs curling back into the skin.
If your neck is sensitive or your hair is dense, a few drops of Anthony’s Pre-Shave + Conditioning Beard Oil before the cream is a game-changer. The oil sits close to the skin, cushions the blade, and helps each hair stand a little taller so the cut is cleaner. Our formula is deliberately lightweight — no heavy perfume, no greasy cast — so your lather still grips and your razor doesn’t skate. You’ll notice fewer “hot spots” on the second pass and a calmer neck afterward.
Shave Products
For tight cheek lines, mustache shaping, or a defined neckline, Anthony’s Shave Gel keeps things visible. It's clear, slick, and designed to cling just enough that the blade tracks exactly where you want it. That control is the point: you can see each stroke, tidy edges without guesswork, and avoid mowing down growth you meant to keep. Anthony’s gel feels cool on contact and rinses fast, so detailing doesn’t turn into a full bathroom production.
If you shave larger areas — cheeks, neck, full face — reach for our Shave Cream. The texture matters here. Anthony’s Shave Cream spreads like a soft cushion, not a stiff foam, so hair hydrates while the formula keeps the blade from skipping. You get that classic close feel without the post-shave scrape. The lather doesn’t collapse mid-pass, and it doesn’t leave the kind of residue that gums up the razor. That means fewer rinses and a smoother finish in less time.
Post-Shave Products
Ingrown hairs along the jawline and under the chin are where many routines fall apart. Our Ingrown Hair Treatment is the targeted fix for that. Use it a few evenings per week after cleansing — especially in zones that always flare. The leave-on format is the secret: it keeps the path clear for emerging hairs, helps reduce the look of redness, and softens that bumpy feel that shows up a day or two after shaving. Since the formula is balanced for frequent use, you can stay consistent without overdoing it. If your beard tangles easily, don’t forget to add Anthony’s Hair + Beard Tamer to your routine. Not only does it help style your beard, but it also works to moisturize the skin underneath.
Anthony’s After Shave Balm was built to cool down the jaw and neck without that tight, dry rebound an hour later. You’ll notice the immediate comfort: the heat drops, the surface feels smoother, and there’s no shiny film. This is the step that keeps the good work you did with gel or cream from being undone by a harsh finish. If your skin tends to flush after a hot shower or gym session, the balm is also a smart standalone product — use it on non-shaving days to keep the area calm.
Beard hair wicks moisture from the skin. That’s why the area can look dull or feel tight even when the rest of your face seems fine. Two easy fixes: Anthony’s All-Purpose Facial Moisturizer if you want a fast, everyday cream that sinks in cleanly, or our Oil-Free Facial Lotion if you run shiny by noon. Both play nicely under a beard and won’t leave residue on darker whiskers. If you’re out in the sun, Day Cream SPF 30 covers hydration and protection in one move — especially helpful for keeping post-shave tone even along the cheeks and neck.
How To Put It All Together With Anthony
Morning is about being clean, soft, and precise. In the shower, wash the beard with our Conditioning Beard Wash and use the Facial Scrub a couple of days per week to keep the edges smooth. If you’re shaving, tap in a few drops of our Pre-Shave + Conditioning Beard Oil, then choose your cushion: Shave Gel for detail work or Shave Cream for larger areas. Rinse with cool water, pat dry, and finish with our After Shave Balm.
Next, hydrate with Anthony’s All Purpose Facial Moisturizer (or our Oil-Free Facial Lotion if your skin tends to be shiny). If you’re outside or near windows, use our Day Cream SPF 30. Style with our Hair + Beard Tamer if needed. That’s it — clean passes, calm finish, and lines that hold.
Evening is recovery. Cleanse the face; if your skin feels tight after a long day, use a gentle cleanser rather than a body bar at the sink. Apply our Ingrown Hair Treatment on zones that tend to flare (usually the lower neck and along the jaw). Follow with your preferred moisturizer so the barrier is supported overnight. If your beard feels dry or looks dull, massage a small drop of our Pre-Shave + Conditioning Beard Oil through the whiskers before bed — the hair will lie flatter by morning.
A few weekly extras make everything even easier. If your cheeks or neck collect oil, use Anthony’s Deep Pore Cleansing Clay Mask once a week to draw out buildup so blades glide without drama. If you’re dealing with post-shave dryness after travel or winter air, take 15 minutes with Anthony’s Hydrate + Repair Honey Mask; the bounce you feel afterward makes the next shave smoother. And on days when the schedule gets away from you, reset with our Shower Sheets so sweat and grime don’t sit under the beard until dinner.
The thread through all of this is comfort. Comfortable skin shaves cleaner. Comfortable skin grows a better-looking beard. Comfortable skin lets you keep the lines you set without constantly battling redness or ingrown hairs. Anthony’s formulas are built around that idea: smart slip, real hydration, clean finishes, and steps that make sense in the time you actually have to dedicate to beard care. Put them to work for a week (to start) and your beard will show the results.
Want to learn even more about the best beard care products? If so, be sure to check out the great products and solutions available at Anthony today!
