How to Conquer No-shave November

No-shave November and Movember are fun movements to raise awareness of serious issues like cancer and mental health. Movember is an annual event that involves growing a mustache in November,

Borrowing from the Boys: Should Women Use Men’s Skincare Products?

We borrow t-shirts, button downs and boxers from the boys, but one of the best-kept secrets is borrowing his grooming products. The market is saturated with skincare products directly marketed

6 Easy Ways to Contribute to Cancer Awareness Month

While fun mini holidays like National Puppy Day or National Sibling Day are making waves on social media, some of the significant ones are being neglected. September is Cancer Awareness

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No Sweat Body DefenseNo Sweat Body Defense This award-winning, talc-free, cream-to-powder, chafe-preventing miracle in a tube provides a defensive barrier for your delicate areas and private parts. Anti-Perspirant & Deodorant

Anthony Skincare presents “Musty Nuggets”

See Us In GQ’s Best Stuff Box ( Handpicked)

Movember Is Over Get clean, smooth Skin

The 7 Best DIY Grooming Hacks for Men

It’s happened to you. You’ve just finished your morning workout and realize you left your Dopp kit at home. Fear not. We’ve got you covered with these seven DIY grooming

3 Reasons Why You Should Pay Attention to Movember This Year

We know, we know. You’re flooded with events of the moment. From National Tequila Day (and that miserable day after) to managing your Fantasy Football League, time is precious. It’s

I Found the Most Surprising Skincare Solution

When I’m on TV, the football fans are watching me in high def. That means any issues I have happening on my face that day are magnified – from dark

Are You Applying Your Grooming Products Wrong?

Congratulations. You’ve made the leap to high performance skincare, which means you take looking good seriously. But if you over-scrub your face or apply serums after your moisturizer, you’re not

Upgrade Your Fall with this 5-Step Checklist

Fall is officially here. That means shorter days and cooler temps. It’s also a reminder to make a few changes in your daily routine – and master the art of

3 Surprising Facts about Your Favorite Skincare Brand

BY ANTHONY SOSNICK EASY TO USE. GOOD FOR YOUR SKIN. One of the reasons I started my own skin care brand is because I found what was out there confusing.

What is Glycolic and Why Do I Want Acid on My Face?

You see a lot of language on skin care packaging that sounds important but you’re unsure of what it means. Things like Vitamin C and Aloe are straightforward enough. But

ESPN’s Anthony Becht Joins Forces with the Anthony Team

BY ANTHONY SOSNICK There’s a new player on our team, also named Anthony. You know Anthony Becht as a 12-year NFL tight end, originally drafted to the New York Jets.

9 Things to Do Before Summer is Over

Hopefully you’ve had your best summer ever, filled with trips to the beach and burgers on the grill. But don’t let the last few weeks of the season slip by

3 Quick Fixes for Your Unsightly Grooming Problems

It’s easy to ignore the obvious, captain. Like that to-do list just sitting there on your desk. Gentlemen, today is the day you are called to action. The first order

9 Questions for Anthony

Brian Boye, left, and Anthony Sosnick at an Anthony Skincare event circa 2007. Hi. Nice to meet you. My name is Brian Boye and I’m the executive fashion and grooming

Face Summer Head On

It’s safe to say that you aren’t sitting around worrying about “seasonal skincare.”  But whether you’re heading to the beach this weekend or just trying to make it in to

Master your Morning

Prim & Prep’s Morning Shave Routine

The Definitive Shave Routine – It Can Make All The Difference Mornings can be tough sometimes but it is also one of the most important parts of the day. What

Continuous Moisture Eye Cream – Why To Buy + How To Apply

Hate to break it to you but after 30, us guys have to start worrying about crow’s feet and the occasional under eye bag. WHY? The skin around your eyes

Glycolic Facial Cleanser – The Dual Action Cleanser + Exfoliator

What if there was a cleanser that did the job of a scrub, acne wash, and pre-shave treatment all in one? Well, we’ve got it. Anthony Glycolic Cleanser is one

Halloween Costumes For Bros With Beards

10 Legit Costumes For Bros With Beards When it comes to Halloween, our hard and fast rule is to use what your mama gave you – whether it’s a bald

Charity Spotlight: From The Pink Panther To Guitar Mash

Music is in my blood. My family’s story starts at Detroit’s Pink Panther, a well known jazz club where my mother was a lounge singer. My father used to check